Oxford Media Works
Web Development
Is Your Website Stuck in the Past?
The days of the monolithic corporate website are over. Whether the goal is to inform or entertain, truly effective websites are hubs in a growing universe of social networks and mobile devices. To be effective online, you must reach out to your customers wherever they are.
Whether you need an entire site makeover or an SEO tune-up, we can help you make the transition to a site that integrates with the fabric of the social and mobile web.
Our services include:
- Web Design: If you need an entire site makeover, we’ll focus on developing a clean and professional design that’s usable, scalable, accessible, and search engine friendly.
- Blog Development and Strategy: Blogs remain a valuable tool for communicating with customers, establishing authority, and enhancing your search engine position. We build great looking blogs that are optimized for mobile web access and fully integrated with the range of social networks that consumers use today. Additionally, we’ll work with you to develop a blogging strategy to meet your business objectives while engaging your customers in a meaningful dialogue.
- Social Media Strategy: In the era of the social web, your first introduction to a customer probably won’t happen on your own website. We’ll help you develop a social media strategy to extend your online presence beyond the walls of your existing website. What’s more, we’ll help you connect the dots by integrating your social media presence with your main website.
- Web Analytics: Do you have a clue who’s using your website, how they got there, or what they do once they get there? If not, you have no way of knowing whether or not your website is meeting your business objectives. Not only will we implement a state-of-the-art web analytics package, we’ll explain what those numbers really mean. Understanding your web traffic means more business and happier customers.
- Search Engine Optimization: We’ll identify and fix the problems that lead to poor search engine rankings. But it’s not enough to have a search engine friendly website. Your overall search strategy needs to be optimized for the words and phrases that real people use when searching for your product or service online. We’ll perform comprehensive SEO research in order to target the most profitable phrases for your SEO campaign.
- Content Management Systems: A great looking website is only half the battle. What happens when you need to create, add, or change content? You shouldn’t need a degree in web design to update your website. We specialize in Content Management Systems that make content updates painless — for anyone, not just web geeks.
Give us a call and we’ll talk about your needs.